Power of 14 Ayurvedic herbs is clinically proven to grow new hair

Dabur India Ltd., India's most trusted natural personal care company, very recently launched all New Vatika Neelibhringa21 Hair Growth Oil, further strengthening its presence in the hair oil market. It is an Ayurvedic medicinal hair oil clinically tested to reduce hairfall and grow new hair in 2 months. Mr. Abhishek Jugran, Vice President-Marketing, Dabur India Ltd said, "Vatika is the flagship hair care brand from the House of Dabur and has evolved as the preferred hair oil of millions of consumers over the years.

Taking the Vatika’s equity of solving key hair problems further, we have expanded the portfolio with the launch of Vatika Neelibhringa21ayurvedic medicinal Hair Growth Oil. Mr. Ankur Kumar, GM Hair Care,Dabur India Ltd. said, “To drive awareness around Neelibhringa21, we will be using multimedia approach, where we will educate consumers about the science of Ayurveda, breaking myths around hairfall. We will be driving conversations through communities, doing sampling, educating consumers about ingredient benefits through some influencers, besides using the mainstream media of TV and Print.”

The new Vatika Neelibhringa21 Hair Growth Oil will be available in 2 SKUs: 50 ML and 100 ML, priced at Rs. 199 and Rs. 399 respectively. It will be available on leading e-commerce platforms and regular retail channels.