Mafatlal Industries Expands Healthcare Portfolio with Launch of Medical Apparel Platform, Mafatlal MedFits

Mafatlal Industries Limited (MIL), the flagship company of the Arvind Mafatlal Group and one of India’s most trusted textile institutions, has announced its entry into the e- commerce space with the launch of Mafatlal MedFits (www.mafatlalmedfits.com), a dedicated digital platform for medical apparel.

This marks the company’s first direct-to-consumer (D2C) venture and represents a key milestone in its digital transformation journey. It further strengthens the expanding presence of Mafatlal Healthcare in the medical textiles segment. The new e-commerce platform will feature a wide portfolio of high-quality medical wear, including scrubs, lab coats, under scrubs, medical caps, and allied products designed to address the evolving functional and comfort needs of healthcare professionals.

Through this D2C foray, Mafatlal Industries aims to broaden its pan-India reach, improve brand accessibility, and reinforce its longstanding commitment to quality, reliability, and innovation in technical textiles. The platform is positioned as a one-stop destination for performance-driven, comfortable, and durable medical apparel, backed by Mafatlal’s decades of textile expertise.

Commenting on the launch, Mr. Raghunath Mannil Balakrishnan, CEO, Mafatlal Industries Limited, said, “The launch of Mafatlal MedFits marks a crucial step in the expansion of our healthcare and technical textiles portfolio. It reflects our continued investment in manufacturing capability, quality systems, and process excellence. Through this digital platform, we are extending our strengths directly to healthcare professionals across India by offering medical scrubs and related essentials in internationally benchmarked styles and designs, engineered for comfort, functionality, and durability. This initiative reinforces our focus on operational efficiency, customer proximity, and sustainable growth in a high- potential segment.”                                                                                                                                      

The launch underscores the Company’s strategic intent to leverage digital channels to build closer connections with end-users while scaling its healthcare portfolio. It also reflects Mafatlal Industries’ broader vision to combine manufacturing excellence with modern retail and technology-led distribution models. Products on the platform are competitively priced, ranging from INR 546 to INR 1,666.


 

 

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