MakeMyTrip Creates a New Calendar Moment For India's Year-End Travel Planning
MakeMyTrip, India’s leading online travel company, announced the launch of ‘Travel Ka Muhurat’ a new calendar moment designed to mark the start of India’s year end travel planning season. The property spans the entire travel journey, from flights and stays to holiday packages, ground transport, tours and attractions, and essentials such as visa, forex, and travel insurance, bringing together leading airlines, hospitality brands across India and abroad, and major banking partners to offer travellers exceptional value.
Every week of the campaign will spotlight
select domestic and international leisure destinations, blending beaches,
hills, culture, and city escapes, to help travellers find fresh inspiration for
year-end vacations. The inaugural edition of Travel Ka Muhurat runs from October 29 to November 30, 2025, with MMTBLACK members enjoying
exclusive early access, along with Black Friday Deals every Friday and
Lightning Drops, limited inventory offers available daily between 6:00 PM and
9:00 PM.
“Travel Ka Muhurat is a first of its kind
initiative in the travel category that both travellers and our partners would
benefit immensely from,” said Rajesh Magow, Co-Founder & Group CEO,
MakeMyTrip. “As India’s leading travel platform, we are uniquely positioned
to bring the ecosystem together at a scale that delivers exceptional value to
the travellers. With the support of our partners, we want to make the planning
experience as exciting and inspiring as the travel itself.”
The timing of Travel Ka Muhurat is based on insights into when Indians
actively plan their trips. Based on booking trends observed on MakeMyTrip, many
travellers, anticipating that quality options will sell out and fares will rise
in December, finalise their trips earlier, with nearly 30% completing their
bookings by November. For international travel, the window opens even sooner,
with a visible spike in October.
This evolving price-and-availability
anticipation mindset has set the stage for a dedicated travel planning season a
gap that Travel Ka Muhurat now
seeks to define and formalise as India’s own annual moment for travel planning.
Designed for this decisive phase, it helps travellers convert intent into
action through curated offers across flights, stays, and destinations.
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