Pride@Godrej 2025: Beyond Symbolism, Empowering LGBTQIA+ Voices and Businesses

This year, Pride@Godrejbuilds on a decade-long project of cultural inclusion within the Godrej Industries Group, to create a meaningful platform for authentic queer storytelling, entrepreneurial spirit and artistic expression.

The Group on recently hosted a vibrant Pride March at its headquarters, Godrej One, led by Manish Shah, Managing Director of Godrej Capital, and joined by senior leaders across the organization. This march was a powerful demonstration of solidarity with the LGBTQIA+ community, including Godrej’s queer employees in India and globally, alongside their allies.

A key highlight of Pride@Godrej 2025 was the launch of Queer Directions—a pioneering publishing imprint in collaboration with Westland Books, dedicated to amplifying queer voices and narratives. The event began withthe Pitch Bazaar, where over a dozen unpublished queer writers connected with publishers and media professionals. In parallel,aQueer Bazaar showcased products from queer-owned small businesses, fostering visibility and economic opportunities.

The celebration culminated in adelightfulperformance of Jhumkewali, a play supportedby Godrej Properties Limited, which explores themes of lesbian first love and self-discovery set in the 1970s. Performed in multiple Indian languages, the play embodied the event’s inclusive ethos, celebrating the intersection of queerness with India’s linguistic and cultural diversity.

This day-long celebration seamlessly blended culture, conversation, and community through thoughtfully curated experiences.

“What excites me most about this celebration is how we moved beyond just rainbow flags to create real opportunities,” said ParmeshShahani, Head of the Godrej DEI Lab and author of Queeristan. “When queer writers feel confident enough to pitch their stories to industry professionals, when small queer businesses get a platform to showcase their work, that’s when you know inclusion is working. We are not just talking about diversity; we are actively creating pathways for queer voices to thrive.”

“The launch of Queer Directions represents our belief that great stories deserve great platforms,” said Karthika V.K., Publisher at Westland Books. “This isn’t just about publishing—it’s about ensuring that authentic queer narratives find their rightful place in Indian literature and reach readers who need to see themselves reflected in books.”

Throughout June, the Group companies will engage in a series of impactful Pride-focused initiatives, moving beyond symbolic gestures to drive meaningful change. Godrej Properties is celebrating Pride Month across its zones with Pride marches, storytelling sessions, inclusive workshops, and creative activities such as art contests and wall painting. Godrej Capital is fostering inclusion through events at Pride@GodrejOne, including NukkadNataks, allyship panels, LGBTQIA+ hiring drives, and wellness programs. Godrej Consumer Products is leading QueeRising 2025, a global campaign celebrating queer identity through conversations, connections, and inspiring change. Godrej Chemicals is championing Pride Month with awareness campaigns andLGBT+ sensitization workshops, while Godrej Agrovet Limited is organizing employee workshops focused on workplace allyship.

This year too, a Pride flag and other queer-affirming signage have sparked meaningful conversations among employees and visitors alike, reflecting the organization’s evolving commitment to visibility, dialogue, and genuine inclusion.