Dun & Bradstreet AI Momentum Survey: 7 in 10 Indian Businesses Plan to Increase AI Investment, but Data Readiness Remains a Key Challenge
Nearly seven in ten Indian businesses plan to increase spending on AI over the next 12 months, while 30% report broad or strong returns from their AI initiatives, according to Dun & Bradstreet’s latest AI Momentum Survey. Only 3% of surveyed Indian businesses describe their enterprise data as fully ready to support AI at scale, compared with 8% globally, highlighting a five percentage-point readiness gap. A further 44% of Indian businesses describe their data as partially ready. For Indian businesses seeking to scale AI and generate consistent returns, closing this data-readiness gap is essential as AI investment and implementations accelerate. Businesses in India with fully AI-ready data report broad or strong AI ROI at 6.3x the rate of businesses whose data is partially ready, underscoring the strong relationship between data readiness and AI returns. “India has reached an exciting inflection point in its AI journey. The ambition is clearly visible, and businesses are i...